Cookie Policy
Last updated: November 2, 2026
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This Cookie Policy explains how Answertree Ltd, a company registered in England and Wales (company number 14567441) ("Answertree", "we", "us", or "our"), uses cookies and similar technologies on answertree.com (the "Site"), and the choices available to you. It should be read alongside our Privacy Policy.
What Are Cookies
Cookies are small text files placed on your device by a website you visit. They can be "session" cookies, which are deleted when you close your browser, or "persistent" cookies, which remain until they expire or are deleted. Similar technologies include local storage and pixels, which can serve comparable purposes.
How We Ask for Consent
When you first visit the Site, a banner asks whether you accept or reject analytics. "Accept all" and "Reject all" are equally easy, and "Manage settings" shows every category we use. Analytics does not load until you accept, and closing or ignoring the banner counts as no consent.
We ask again after twelve months, and whenever we add something that needs consent.
The Cookies and Services We Use
| Category | Provider | What it does | When it loads |
|---|---|---|---|
| Essential | Answertree | Remembers your cookie choice | Always |
| Booking | HubSpot | Shows the booking calendar behind "Talk to sales" | Only when you open it |
| Newsletter | Mailchimp (Intuit) | Receives your newsletter signup | Only when you subscribe |
| Film | YouTube (Google) | Plays our launch film on the homepage | Only when you open it |
| Analytics | Plausible Analytics | Counts page views and referrers, in aggregate | Only if you accept |
Essential
We store your cookie choice in your browser's local storage under the key at-cookie-consent: whether you accepted analytics, when, and a random identifier for the record. It never leaves your browser, is not sent to us or anyone else, and is kept for twelve months unless you change or clear it. Because it is needed to respect your choice, it does not require consent.
Booking, newsletter and film
These load only when you use them, as services you have asked for:
- Booking (HubSpot). When you open "Talk to sales", the booking calendar loads in a frame from HubSpot, which sets its own cookies to run the calendar, protect it from abuse and remember your booking. Nothing from HubSpot loads until you open it. See the cookies HubSpot sets and HubSpot's privacy policy. If you would rather not use it, email us at hello@answertree.ai to arrange a call.
- Newsletter (Mailchimp). When you subscribe, your signup is sent to Mailchimp, which manages our mailing list and may set its own cookies when it receives the form. Nothing is sent to Mailchimp until you submit it. See Intuit's privacy statement, which covers Mailchimp.
- Film (YouTube). When you choose "Watch the film" on the homepage, the film loads in a frame from YouTube, using its privacy-enhanced mode (youtube-nocookie.com). YouTube may set its own cookies and use similar storage to play the video. Nothing from YouTube loads until you open it. See Google's privacy policy, which covers YouTube.
Analytics
We use Plausible Analytics, a privacy-focused analytics service, to understand aggregate Site usage such as page views and referral sources. Plausible does not use cookies, does not store personal data, and does not track individuals across websites or devices — it reports anonymized, aggregated statistics only. Even so, we only load it if you accept analytics. See Plausible's data policy.
We do not use advertising or cross-site tracking cookies.
Changing or Withdrawing Your Consent
You can change your choice at any time, as easily as you made it: select Cookie settings at the bottom of any page, or use the button at the top of this policy. Switching analytics off takes effect straight away; if it had already loaded, the page reloads so that it stops running.
Cookies a third party has already set are controlled by that third party; you can delete them in your browser as described below.
How to Control Cookies
Most browsers let you view, manage, and delete cookies through their settings. You can also check or clear cookies and site data stored by your browser at:
- Chrome: Settings → Privacy and security → Cookies and other site data
- Firefox: Settings → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Manage Website Data
- Edge: Settings → Cookies and site permissions
Blocking all cookies may affect the functionality of some websites, though it should not affect your ability to use this Site.
Changes to This Policy
We may update this policy as our use of cookies and similar technologies changes. We will update the "Last updated" date above and, if we add a service that needs consent, ask for your consent before it loads.
Contact Us
Questions about this policy can be sent to hello@answertree.ai.